fbpx

Coronavirus and social media

The way that news is propagated to the public has changed.

Before social media

Before social media, important government announcements in Australia were efficiently transmitted via:

  • two newspapers in each city; and
  • five television channels in each city.

The situation now

Now, a large proportion of the public’s primary source of news is via social media channels. News-related posts are mixed in amongst posts about cats and selfies.

This makes it more difficult during crisis situations for government to communicate a consistent message to the public. There is no consistent timing for social media posts to appear in a user’s feed, so it can happen that news stories can be out of sequence in a user’s news feed, resulting in misinformation and confusion.

What needs to happen?

In future, government should legislate so that in a crisis:

  • Government posts are mandated as highest priority across the main social media used in Australia; and
  • Mandated SMS text messaging should be used for official government information.

Bitnami